Candace Cameron Bure recently opened up about her decision to leave Hallmark Channel after a storied career spanning over a decade, opting instead to join forces with the Great American Family channel. Her move wasn’t about fleeing Hallmark, but rather about embracing a new opportunity to grow a network that champions family values and faith-based content.
Why Candace Cameron Bure Made the Switch
In a candid Q&A session on her Instagram Stories, the beloved actress, now 48, revealed the thought process behind her career shift. “It wasn’t about leaving Hallmark—it was about seizing an incredible chance to help build a new network that places faith and family front and center,” she explained. “I’m incredibly proud of everything I accomplished during my 15 years at Hallmark and cherish the friendships I made there.”
For Candace, this wasn’t just about acting; it was about expanding her horizons. “I’m more than just an actor,” she added. “The growth of my company and achieving success in business is something I hold very dear.”
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What’s Coming Up for Candace?
While fans might not see Candace gracing the Hallmark screen anytime soon, she’s certainly keeping busy with an exciting slate of projects on the horizon. During her Instagram Q&A, she teased several mystery movies set to premiere this fall on Great American Family Channel. Titled The Ainsley McGregor Mysteries, these films promise to captivate audiences with their intriguing plots.
And that’s not all—Candace also announced a new Christmas movie, A Christmas Less Traveled, which will air in November on the same network. “I’m thrilled to bring these heartwarming stories to life,” she shared. “There’s something magical about creating content that resonates with families during the holiday season.”
Looking ahead, the actress hinted at even more creative endeavors. “I’m currently prepping to shoot two additional films for Great American Family Channel this summer,” she revealed. “It’s going to be a busy but rewarding season.”
A New Chapter in Candace’s Career
When Candace announced her departure from Hallmark in April 2022, fans were understandably surprised. After all, she had spent over a decade crafting beloved films for the network. But her transition to Great American Media marked the beginning of a fresh chapter in her professional journey. At Great American Media, Candace plays a pivotal role in curating and overseeing programming for the network.
“I’m excited to create content that warms hearts and uplifts spirits,” she expressed in a statement at the time. “My goal has always been to inspire people to live with purpose, and GAC aligns perfectly with that vision. We’re dedicated to producing wholesome, family-friendly programming that speaks to universal values.”
Later in November 2022, Candace praised Great American Family Channel for its commitment to traditional themes, particularly in its portrayal of marriage. However, her comments sparked some controversy when critics interpreted them as a rejection of LGBTQ+ storytelling. Addressing the backlash, Candace took to social media to clarify her stance.
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“To those who know me, it’s clear that I have nothing but love and respect for everyone,” she wrote. “As a devoted Christian, I believe every person is created in the image of God, and I’m called to love unconditionally. It breaks my heart to think that anyone felt hurt by my words. My intention has always been to uplift and include, never to exclude or offend.”
