Hey there, friends! July is here, and with it comes those long, sun-soaked days perfect for outdoor adventures, poolside lounging, and, of course, some serious sweat sessions. But hey, while we’re soaking up all that vitamin D, it’s crucial to stay cool, hydrated, and safe. That’s why brands like MISSION Instant Cooling Gear are stepping up to spread awareness during National Heat Safety Month. Their mission? To keep us all chill, even when the mercury rises.
Let me introduce you to Chris Valletta, one of the co-founders of MISSION. This guy knows a thing or two about heat-related challenges—he’s a former NFL player who’s been through the ringer with heat illnesses during his college and professional football days. For him, this isn’t just a business; it’s personal. He’s on a mission (pun intended) to make sure no one has to endure what he did.
Here’s the deal: MISSION is all about heat safety, and they’re putting their money where their mouth is. They’ve partnered with the Korey Stringer Institute at UConn to create the Mission Heat Safety Lab. Their products aren’t just some fancy marketing gimmicks—they’ve been rigorously tested on athletes using high-tech equipment like high-speed treadmills, advanced bike ergometers, and comprehensive physiological monitoring systems. So, when you grab a MISSION product, you know it’s legit and built to keep you cool under pressure.
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“MISSION and the Heat Safety Coalition have a shared goal: to enhance heat safety in both consumer and industrial settings. Our cooling products are more than just gear; they’re tools to make a real difference.” —Dr. Douglas Casa, CEO of the Korey Stringer Institute, Professor of Kinesiology, and Director of Athletic Training Education.
Top Tips for Staying Safe During Summer Workouts
Alright, let’s dive into some practical tips to help you stay fit, cool, and safe this summer with the help of MISSION Cooling Gear.
Tip #1: Runner’s Paradise
If you’re a runner, you know the struggle of dealing with the blazing sun. To combat that, grab a MISSION Cooling Performance Hat. Not only will it protect your face from harmful UV rays, but it’ll also keep your head cool. Oh, and try to avoid running between 10 AM and 4 PM when the sun is at its strongest. Your body will thank you later!
Tip #2: Backyard Family Bootcamp
Family fitness is the ultimate bonding experience. Find a nice, shaded area in your backyard where everyone can get moving. Equip the whole gang with MISSION Cooling Towels. Their brushed microfiber technology cools instantly, making them perfect for keeping everyone refreshed during those intense workout sessions.
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Tip #3: Dog Days of Summer
Even our four-legged friends feel the heat. Whether you’re taking your furry companion for a leisurely stroll or engaging in a moderate workout, remember that the summer heat can make even the simplest activities more challenging. Equip yourself with a MISSION Gaiter to stay cool and safe. And hey, don’t forget to bring water for both you and your pet. Hydration is key!
Mission Cooling Gear is available at major retailers like Walmart, The Home Depot, Target, CVS, and online at Mission.com. So, whether you’re running errands or hitting the trails, you’ve got options to stay cool and comfortable.
