On December 1, 2022, JCPenney rolled out the holiday magic with the JCP Live Holiday Spectacular, a Facebook Live event hosted by the charming Naz Perez in Los Angeles. This spectacular event wasn't just a regular holiday special—it was a celebration filled with special appearances, including two a cappella performances from the Backstreet Boys’ first-ever Christmas album, titled ‘A Very Backstreet Christmas.’ The energy was electric as the legendary boy band brought their unique charm and holiday spirit to the stage.
Engaging with Fans and Holiday Cheer
The JCP Live Holiday Spectacular wasn't just about performances; it was an interactive experience that engaged viewers in meaningful ways. Fans were treated to a delightful show where the Backstreet Boys answered holiday-themed questions, participated in lively games, and even learned a dance routine from 10-year-old TikTok sensation Chace Castle. It was a night where the holiday spirit truly came alive, connecting fans from all over the world to share in the joy of the season.
Giving Back During the Holidays
During the event, JCPenney announced the beginning of its three-year partnership with Feeding America, a cause close to the hearts of many. To kick things off, JCPenney made a generous $75,000 donation, which was then matched by the Backstreet Boys, bringing the total donation to $150,000. It was a heartwarming moment that highlighted the importance of giving back during the holiday season. The brand also gave away exciting prizes to viewers, including diamond stud earrings, a stand mixer, beauty items, and much more, making the evening even more memorable.
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Relive the Magic
Didn't catch the live event? No worries! You can still experience the magic of the JCP Live Holiday Spectacular by watching it on Facebook. Simply head over to facebook.com/watch/live/ and relive the unforgettable moments from this special holiday event.
