Let’s talk about Laurel, Mississippi, the charming town that’s the heart of HGTV’s hit series Home Town. Fans of Erin and Ben Napier have grown to love this place and its vibrant community. Among the standout faces is Mallorie Rasberry, Erin's best friend and a beloved figure on the show. Her DIY tips and warm personality have made her a fan favorite. Scroll down to learn more about this incredible woman who’s helping bring Laurel back to life.
Who Is Mallorie Rasberry From ‘Home Town’?
Mallorie Rasberry is more than just a friendly face on Home Town. She’s Erin Napier’s best friend and a key player in the town’s revitalization. After graduating from the University of Mississippi in 2008, Mallorie moved to Laurel and quickly became a cornerstone of the community. She’s one of the co-owners of Laurel Mercantile Co., an online and brick-and-mortar retailer that specializes in American-made home and lifestyle products. Her passion for restoring Laurel’s historic charm shines through every episode, and her contributions have been invaluable to the show and the town.

Beyond her work with Laurel Mercantile Co., Mallorie is also an accountant and co-owner of Rasberry Financial Services with her husband, Jim Rasberry. Jim, who happens to be Erin’s first cousin, met Mallorie at an art exhibit in Oxford, Mississippi, where they instantly hit it off. Together, they’ve built a life filled with love, laughter, and a shared passion for their community. The couple also owns several properties listed on Airbnb, showcasing their entrepreneurial spirit and dedication to preserving Laurel’s charm.
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Mallorie’s commitment to her hometown extends beyond business. In a heartfelt post on the Laurel Mercantile Co. blog in May 2018, she wrote, “Our hope is that each person who visits Laurel leaves inspired, optimistic, and thankful for their own hometown. We believe that everyone who comes here, whether they realize it or not, is making a difference—not just in Laurel, but in their own communities as well.” Her words reflect the warmth and generosity that define her character.
In one memorable season 5 episode of Home Town, Mallorie shared her talent for cooking jambalaya, a dish that quickly captured viewers’ hearts. The recipe’s backstory is just as rich as its flavors. “Aunt Betty, my dad’s oldest sister, taught me how to make it when I was in college,” Mallorie explained in a blog post. “I guess she knew that every young, single girl needed an ace up her sleeve. Whenever I cook it, I’m transported back to her kitchen in South Louisiana. Her voice is still with me, and her handwritten ingredient list reminds me of the legacy she left behind. Losing her last summer was hard, but this recipe keeps her memory alive every time we make it.”
Do Mallorie and Jim Rasberry Have Any Children?
Mallorie and Jim are proud parents to two beautiful daughters, Lucy and Lottie. These little bundles of joy often make appearances on Mallorie’s Instagram, where she shares glimpses of her family life alongside adorable selfies with Erin. Her posts radiate love and positivity, offering fans a peek into the personal side of this remarkable woman.

