This summer, Matthew McConaughey is embracing the carefree spirit with a cheeky twist on the "suns out, buns out" motto, alongside his wife, Camila Alves. The beloved True Detective star decided to give his fans a laugh (and a little surprise) when he posted a playful photo sans pants on his Instagram page. Let’s just say it’s got everyone buzzing!
On Wednesday, June 26, Matthew, now 54, shared a light-hearted moment from his backyard barbecue. In the picture, he's seen sipping on a refreshing drink while flipping burgers on the grill like any summer day hero should. Clad in an apron and a green button-down shirt, he seemed to have left his pants behind—adding a comical flair to the scene.
Standing proudly by his side, Camila, 41, couldn’t be more radiant. Holding her own drink, she complemented the scene with a chic white button-down shirt and stylish sunglasses. Her hair was neatly tied back in a ponytail, and her beaming smile lit up the entire picture. It’s clear this couple knows how to enjoy their downtime together.
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Behind the Caption: A Playful Nod to Tequila
Matthew’s playful caption, “Tan lines and grill marks,” set the tone for the lightheartedness of the moment. While his backside was thoughtfully pixelated to keep things tasteful, fans couldn’t help but notice the clever twist. Interestingly, Camila’s lower half remained hidden behind the trusty barbecue grill. The couple’s antics were clearly not just for fun—they were promoting their tequila brand, Pantalones.
“Literally Grilling Buns,” quipped one commenter, while another hilariously chimed in, “From experience I can tell you that bbq-ing without pants is a major hazard for men.” It’s safe to say the McConaugheys know how to keep their fans entertained while subtly marketing their product.
Pantalones Tequila: The Brand Behind the Laughs
The photo wasn’t just a random moment of summer fun—it was also a clever marketing move for the couple’s tequila brand, Pantalones. The name, which translates to "pants" in Spanish, perfectly aligns with their quirky campaign. The brand's official Instagram page shared the same photo, sparking even more laughter and engagement from fans.
This isn’t the first time the couple has embraced the "no pants" look to promote their tequila. A previous post from June 13 featured Matthew and Camila sporting nothing but denim tops, with the caption, “No Pants Season is in full swing ‘round here.” It seems like the McConaugheys are all about having fun while building their brand.

Tequila Secrets to a Happy Marriage
Matthew once joked that tequila is the secret ingredient to his successful marriage. When asked about how they handle conflict, he and Camila shared their unique approach during an appearance on the "Your Mama's Kitchen" podcast hosted by Michele Norris in January.
“Pour another glass of tequila,” Camila playfully suggested, offering a simple yet effective solution to de-escalating tension. Matthew agreed, adding, “Pour another glass of tequila is helpful. Sometimes, sweet food can also do the trick. Whether it’s a piece of chocolate or some ice cream, sweetness can soften the mood.”
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Matthew further explained that acts of kindness and service go a long way in mending disagreements. “Even in the middle of a disagreement, if I’m cooking that night and I serve her something we both enjoy, it creates a sense of connection,” he said. “It’s not about stopping service during conflict; it’s about continuing to care for each other, even when things get heated.”
This philosophy of giving and serving not only strengthens their bond but also adds a layer of grace to their relationship. Matthew shared, “That milkshake on Sunday night meant so much—it was more than just a treat. It was a moment of grace, a reminder of the little things that keep us connected.”

