Let’s just say, there was a little bit of friendly teasing happening on the set of Today recently. Hoda Kotb, the beloved co-host, found herself in the middle of an unexpected wardrobe malfunction, and her co-star Jenna Bush Hager wasn’t about to let her off the hook. It was the kind of moment that happens to all of us—except when it happens live on national television!
On a sunny Monday, May 6, Hoda, looking effortlessly stylish at 59, walked onto the set wearing a chic white top paired with beige pants. Everything seemed to be going smoothly, until Jenna, ever the observant one, decided to call out her cohost’s fashion faux pas in front of millions of viewers. At 42, Jenna has always been known for her sharp wit, and this was no exception.
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Calling Out the Blunder
Jenna started off by setting the scene for viewers, describing the dilemma perfectly: “Ok, so you’re sitting with your friend. You’re hosting a television show as some do. And you look down and you notice that your friend has something on her pants, and you wonder, ‘Shall I tell her quietly? Or should I just scream it to the world?’” she joked, bringing laughter to the studio audience. She then delivered the punchline with her signature charm: “Hoda, it seems as though you either stole those pants or they forgot to take off the security tag.”Hoda's Defense
Hoda, ever the professional, admitted that she and her team had tried everything in their power to remove the pesky security tag from her pants. She explained that the tag wasn’t exactly noticeable against the paisley print fabric, but still, it was there. “We tried to pry it off with pliers, and everything else, but nothing worked,” she confessed with a laugh. She added, “I will have you know that I went through the 7 a.m. and 8 a.m. [hours of Today] without anyone noticing.”Jenna’s Comeback
Jenna, not one to miss an opportunity for a witty comeback, quipped, “Well, they may not be paying attention to you the way I’m paying attention to you. I will say, you’re in the flow so much so that you don’t even care.” It was clear that Jenna was poking fun at Hoda’s ability to stay cool under pressure, even when faced with minor wardrobe malfunctions.
Hoda assured Jenna and the audience that she “did not care” about sitting with the security tag on her pants. Jenna, ever the supportive cohost, shared that she did “like the pants” and thought they were “cute.” She concluded with a heartfelt, “Anyway, you look great!” before they moved on from the subject.
This playful exchange came just days after Jenna revealed another embarrassing secret about Hoda. When Jerry Seinfeld appeared on Today on April 24, Jenna playfully teased Hoda about her past obsession with the comedian. “Did you know that Hoda used to stand outside your apartment building,” Jenna told Jerry, 70. “She used to wait outside and just hope she could get a glimpse of you.”
While the two laughed it off, sources close to the show say there’s been some tension brewing on the Today set. “They seemed like they were getting along for a while, but lately their nerves are snapping,” an insider told Closer this month.

